Date: Kicked off September 1, 2025, at 6 PM Pacific Time, Mafiathon 3 marks the grand finale of Kai Cenat’s subathon trilogy.
Setting the Stage
Kai Cenat, the most-subscribed Twitch streamer ever and a standout on the TIME100 Creators list, has turned subathons into full-blown cultural events rather than niche streaming marathons.
A Star-Studded Ride
From day one, Mafiathon 3 unleashed major celebrity surprises:
- Kim Kardashian appeared on Day 1 in a hilarious prank, smashing a glass-paneled table and whipping viewers into a frenzy—only to later quip, “I take accountability.” She also stirred conversation with a bold declaration: “I don’t believe in homework,” sparking chatter across social platforms.
- Mariah Carey made an early plunge into the stream on Day 2, sharing live acapella performances and heartfelt advice to stay hopeful—truly a moment with pop royalty.
- Other guest appearances have included household names like Lizzo, Ice Spice, Latto, and the Jabbawockeez.
Wild Moments & Viewer Mayhem
- From DJ-fueled “shower dance parties” with Ray J (who was promptly ejected after calling himself “the new Diddy”), to a bizarre “rat cam” and even a remote-controlled bed that spun Kai out of the frame—Mafiathon 3 is delivering off-the-charts entertainment.
- Miles Caton kicked things off musically, while ongoing segments like “RaKai’s Homework Jail” and prank setups continue keeping viewers hooked.
Charity—Kim Kardashian Would Approve
Cenat hasn’t just gone big on hype—he’s giving back. A full 15% of revenue from Mafiathon 3 is funding a new school in Nigeria, following his 2024 pledge to support education in Makoko.
Breaking Records in Real Time
- Within just three days, Mafiathon 3 unlocked 200,000 new subscribers—that’s 20% of his 1-million sub goal, positioning him to smash past Twitch records once again.
- If he reaches the million-subscriber milestone, LeBron James might step in to cut his dread locs live on stream. Talk about spectacle.